be a part of The Next Prolific Brand

Developing and expanding the world's preeminent franchise concepts; we help both franchisors and franchisees build significant wealth.

X Franchise Group carefully recruits emerging premium brands that are well positioned for expansion via franchising. We are extremely selective when it comes to taking on a brand, whether as a client or equity partner. We examine every facet of a business, such as its unit economics, operational systems, management, brand, competitiveness, founder’s vision, commitment, financial wherewithal, history, marketability [both with prospective franchisees and consumers], customer experiences, real estate and more. 

We are invested in almost every brand we manage, which means we are also an activist. Every brand and their franchisee’s success is imperative to our thesis and stakeholders.

Our Brands

Learn More about our exciting franchise opportunities

Learn more about the brands we're launching

Did You Know?

According to, “The median income for a food franchise owner is around $126,866 a year” – Over 50% of franchisees own multiple units [franchise locations].

Moreover, according to Winsight [a leading food and beverage industry intelligence firm] “Franchises also tend to have higher valuations. Valuations for mostly franchised brands averaged multiples of 23 times EBITDA, versus 19 multiples for company-operated”.

Yes, owning a franchise, especially multiple units can be very lucrative.